THE PROJECT
HANS Dairy 2021 Digital video campaign
BACKGROUND: Founded in 1997, Hans Dairy is one of the largest Ontario businesses that specialize in South Asian dairy products. From the very beginning, their mission is to offer dairy products that provide their customers with a little taste of home.
The SISTER POWER behind HANS Dairy: Sarab and Mandeep the daughters of HANS family, proudly took over the family business to continue that tradition. They pour their heart and soul into making products that they would feed their own family. Creating awareness about their dairy products like Dahi, Makhan and Kheer in the mainstream market is the main initiative behind this campaign.
RESULTS
With our careful but fun creative we were able to create an online experience resulting in increased clicks in geofencing and social conversion’s/engagements as well as increase in social following and website visitors.
SERVICES
Brand Strategy | Creative Direction | Video Design & Creation | Social Media Content Creation
