Minal Kharkar, RGD
Founder, Creative Director
Our story started over 2 decades ago in one of the best art school in the heart of Mumbai, India where Minal studied for her BFA. After finishing art school, Minal started her Canadian journey with an Advertising Agency in Regina, Saskatchewan and then eventually moved to Toronto for better opportunities. Minal has always been very passionate about being as creative as possible, as strategic as possible and providing the best solution possible on any project that she worked on over the years. She is a dedicated brand designer and uses her talents to build relationships with clients and help bring brand strategies to life.
Minal is passionate about taking on initiatives that blend cultural awareness and humanity. Her recent project, website redesign of fusia.ca is the perfect example of her free-spirited creative thinking which she explores and experiments resulting in a creative solution that is unique and rewarding.
She truly believes that a brand is simply a promise that you make to your customers and she will help you to create your promise big and bold. Building a distinctive brand essence, differentiating themselves from their competition and creating a strong visual presence is her absolute passion.
our branding ideology
> brand storytelling
A well thought out and defined brand story is the backbone of any successful social brand. Brand storytelling is a powerful way to build lasting impression with your audience. We believe strongly that today’s audience is driven by personal connections that they make with the brands. Engaging in brand storytelling can open doors to expanding your targeted audience.
our design principles
> keep it simple • keep it consistent • reinforce your message
Design is the process that helps others to understand the story we create in the form of design. Great design aesthetics are the key ingredients to making your business gain a competitive edge. Whether it’s designing a new logo, creating marketing material or developing your online image, we will use our exceptional design skills to ensure you look the best.